The entire SEO industry experienced a major transformation over the past two years. As a result, many online marketers have dramatically changed their strategies. Ranking high in Google for competitive keywords is not as easy as it was three years ago. Because black hat SEO is harder and harder to execute, and less and less…
Misspellings on your LinkedIn profile (or anywhere on LinkedIn) are NOT usually a good idea — damaging your credibility. However, one exception does exist. Your name. Unless everyone always spells your name correctly (without your help), misspellings of your name currently cost you network connections and visibility in LinkedIn. Why You May Need Misspellings (or Alternate Spellings) in Your LinkedIn Profile…
I think of the photos we have in our social media profiles, particularly LinkedIn, as akin to personal logos. I recognize the photos of many colleagues, friends, and others from their profiles in the various social networks, and I look for those familiar faces in other sites and settings. Do You Avoid Job Discrimination…
Having the right keywords in your social profile, particularly in LinkedIn and Google Plus, is critical to making yourself visible to recruiters and hiring managers who are often searching through them for qualified job candidates. With the right keywords in your social profile, your profile will appear in search results, and appearing in search results…
DETROIT (AP) — General Motors’ safety crisis worsened on Monday when the automaker added 8.2 million vehicles to its huge list of cars recalled over faulty ignition switches. The latest recalls involve mainly older midsize cars and bring GM’s total number of recalls this year to over 28 million. GM said it was aware of…
Posting a minimal Profile, walking away, and waiting for the job offers to roll in doesn’t work with LinkedIn — or anything else — these days. LinkedIn works very well for the millions of people who make the effort to understand how to leverage it effectively. And those people are very likely not spending more than…